Anyway, I picked this up because I recently noticed that all of my lipsticks are bright colours and I didn't have many subtle summer colours. This immediately stood out to me as I don't have any Maxfactor lipsticks and it is coral which is my all time favorite summer colour! I think the packaging is really nice and makes it look more expensive than it is, I really like the way it has the colour on the bottom as when its in my lipstick stand I can see the colour easily.
MAXFACTOR SAY "Instant fabulous colour. Actively moisturises for smoother, fuller lips (vs bare lips). A blend of 60% emollients, conditioners and antioxidants including vitamin E." The product itself is super moisturising almost like a balm and it doesn't have that cheap lipstick smell/taste (HOORAY!) I also feel it does make my lips look fuller. The only downside of this lipstick is the colour doesnt last very long when I wear this i feel like I need to be re-applying every hour which would bother me if it was a high-end lipstick but as this retails at £7.99 (and I used my boots points to buy it!) it doesn't really bother me as I think the colour and hydration of the lipstick is brilliant.
I definitely think I am going to try some more of the colour Elixir range I would be interested to try one of the more vibrant colours to see if the colour stay is any better on those.